August 11th, 2021
CONTACT: Karina Martinez 858/752-1262 or [email protected]
CNC: Latinos Poised to be Decision Makers in Recall Election
Sacramento, California -- In less than five weeks, Latinos will seal Governor Gavin Newsom’s fate in the upcoming recall election. Latino voters in the San Joaquin and Coachella Valleys, in particular, will be the decision-makers who will either steward and sustain the progress California has set in motion over the last ten years or surrender progressive gains to politicians whose policies are hostile towards our state’s working families. The recall election is scheduled for September 14, 2021, with voting starting as early as mid-August.
Communities for a New California’s outreach efforts will be centered on the Golden State's largest demographic: Latinos. Cassandra Gutierrez, deputy field director for CNC shared, “Latino youth are the key to what happens in this recall election. As a young demographic with almost 40% of likely voters under 35 years of age, our work is to reach voters with non-partisan voter education messages on the issues that matter the most to their families. Those issues include: climate change, rent control, education, and supporting unhoused populations.” CNC’s outreach efforts will combine phone-banking, text messages and digital campaigns.
Gutierrez adds that while there is a widely publicized enthusiasm gap for voting in this recall election, CNC is positioned to mobilize Latino families to cast their ballots. “Last year, the UCLA Latino Policy and Politics Initiative estimated the Latino vote nationwide experienced a 30.9% increase in the presidential election, which was twice the total vote growth across the country. Significantly, California is home to the largest number of Latino voters in the country so we’re ready to keep setting new voting trends and ultimately establishing new cultural traditions that include voting,” said Gutierrez.
Latinos make up the highest share of eligible voters in California and CNC will continue to educate and engage this electorate until we live in neighborhoods where we can thrive. Register to vote online at registertovote.ca.gov
Communities for a New California Action Fund is fighting to achieve public policy that is socially, economically and environmentally just for California families. We educate and motivate voters who have historically been left out of policy decisions impacting our schools, neighborhoods and their families.